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Data Services

We take data
to a whole new level

Data. Now there's a buzzword you hear wherever you go.

Everyone does data, right?
well, not really.

We get it – you want your marketing campaigns to be effective, you want the best ROI and you want to wow your customers with a personalised approach that knocks their socks off.

We’ve got your back. Our data services can take your existing marketing data, help you source new data, and bring your marketing campaign to life. From integrating AI learning to leveraging big data for business-transforming analysis, we’ll power your marketing and direct mail campaigns, keeping your customers connected and engaged.

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Supercharge Your Marketing with DataCharge: Our Four-Step Toolkit

Introducing DataCharge, our innovative A, B, C, and D tool kit to supercharge your data and transform your marketing and communications.

1. Data Audit

We take your existing data and help you understand it better. Our comprehensive audit process takes your customer database, and your transactional data and maps it based on your marketing campaign objectives. We then report back to you, giving you clarity and insight into the who, what, where and when of your customers providing you with insight to target the right customers and the right time with the right messaging. 

2. Data Build

If you want to enhance your existing data, find more of your best customers or need support with data for a whole new market or sector, we'll work with you to understand your exact needs, how you intend to use your data and the best available sources.

We work with the industry's best data providers who specialise in providing high-quality prospect customer data, and with strengths in various sectors we're confident we've got you covered in whatever sector, industry or demographic you're targeting.

3. Data Cleanse

There are so many reasons why it’s important for businesses to cleanse data ahead of every marketing campaign. We can help you with our data suppression service. We take your database and cross reference it with multiple services to ensure the removal of, deceased individuals, movers and gone-aways, and those who have opted out of receiving communications through the mail. Finally, we’ll remove duplicates – because no one wants to receive the same mailing piece twice! 

A thorough data cleanse not only ensures you aren’t mailing those who shouldn’t be mailed, but it also reduces waste, which is great for the environment and avoids unnecessary expense.

4. Data Development

We know keeping your marketing data up to date and managing returned mail can be tricky. That’s why we have a service to manage this on your behalf. Using QRcode and Barcode technology we can accept your returns into our Direct Mail production hub and scan, track and report, enabling you to update your original data files. We can also securely destroy your items.

We realise potential

By looking at print differently, we see fresh ways to integrate your print activity with assets across your business.

We create clever comms

We'll take everything you know about your customers and put it to good use. So consider the data you have about their purchasing habits and behaviours your new secret weapon.

We’re obsessed with the future

We can get all Mystic Meg with your data to predict what will happen next. Imagine being able to tell the likelihood of a customer making a second purchase, before they've even made their first.
Mind. Blown!

data make us smarter

We know online, and we know data. What’s more... we know how to translate it! Watch us use this valuable intel to constantly increase traffic, drive engagement and increase that sweet customer spend.

You can tell a lot about us by the company we keep

We're good but we're not experts in everything. We know people who are though. We partner with the best specialists in the biz - people who are different, like us!

Epsilon_abacus

As the first name in marketing data and analytics, Epsilon Abacus provide consumer trends information that's invaluable for multi-channel retailers and are our chosen partner to support retailers with our Lookalikes marketing campaigns. 

twentyCi_logo

Meet the experts in strategic data, insight and engagement solutions in the home mover and buyhavioural market, TwentyCi are our chosen partner for our Homemovers data-driven marketing campaigns.

Integra_Logo

Are an award-winning data specialist. We partner with Integra on data cleansing, audit and insight, using their data knowledge and our print production capabilities to supercharge your marketing campaigns.

Let's chat

Great minds print alike...
if you think like we do get in touch